Articles

Dos and don’ts of email signature marketing

Email signature marketing is an underrated branding and lead generation tool. It is the perfect way to promote, announce company news, advertise a promotion, or offer a deal in each of the emails you send daily. However, like with all marketing tools, there are a few rules to keep in mind.

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Understanding email signature marketing

Email signature marketing is a way of standardising your business’ email signature template across the entire organization and creating an advertising channel ideal for brand awareness and marketing. Read on to discover how email signature marketing can benefit your business.

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Marketers discover the value of email marketing

Since the advent of the pandemic, many employees have relied on remote working for safety. As a result, many marketers discovered the marketing potential of emails.

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Email marketing must-dos

When it comes to driving online traffic and creating new avoid these common email marketing mistakes and reap the benefits.

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